Trend Micro showcases its leading cybersecurity solutions
Muscat: An interview with Assad Arabi, CEO, Gulf Cluster, Trend Micro. Except:
What is Trend Micro and what does it offer?
Trend Micro is a global leader in cybersecurity that helps make the world more secure by exchanging digital information. Driven by decades of security experience, global threat research, and continuous innovation, we protect hundreds of thousands of organizations and millions of individuals in clouds, networks, devices, and endpoints.
As a leader in enterprise and cloud cybersecurity, we also offer a powerful range of advanced threat defense techniques optimized for environments such as AWS, Microsoft, and Google, and central visibility for better and faster detection and response.
Trend Micro’s global threat research team delivers exceptional intelligence and expertise that nurtures our cybersecurity platform and helps protect organizations around the world from hundreds of millions of daily threats.
How important are tomorrow’s innovations and how do they relate to updating Oman’s 2040 vision?
We always strive to provide solutions and services to organizations to help them keep up with the current fast-paced digital world. Most importantly, provide tools and strategies that can not only adapt to future challenges, but also enhance your operational capabilities while ensuring all your digital environments.
The country’s organizations will need to rely heavily on the future of technology to improve various digital procedures, government services and the country’s digital infrastructure, and redesign the entire digital experience.
These improvements will require strong innovations, strategies and cybersecurity best practices to maintain stability and growth in all aspects of the country’s agenda.
In support of Oman’s 2040 vision, we are committed to working with the public and private sectors and to strengthening their growth strategies with industry-leading solutions.
Why is it essential to support Comex 2022?
Platforms such as COMEX 2022 enable technology leaders in the region to not only showcase solutions to ensure digital transformation, but also to exchange ideas and knowledge that can transform the way people work and live.
COMEX 2022 offers Trend Micro the opportunity to develop its commitment to safeguarding the digital journeys of every organization and individual in today’s digital world.
It is crucial that we be able to interact and interact with decision makers and industry leaders to raise awareness of the current threat landscape and the tools and strategies needed to meet the cybersecurity challenges of the future.
Trend Micro is constantly raising awareness of the current cybersecurity needs across the region, with the goal of reaching more organizations and individuals to support their digital journeys. Better access to advanced solutions offers companies the potential to accelerate their development in the most secure way.
This also gives us the opportunity to increase our presence in areas with organizations that do not have the resources to protect their digital assets.
What will Trend Micro present at this year’s COMEX 2022?
We aim to showcase our world-leading cybersecurity solutions that protect every angle of operation of companies across the country. As organizations continue to advance or embark on their journey of digital transformation, Trend Micro’s Vision One, with extended XDR detection and response, offers a broader perspective and better context when it comes to detecting, investigating, and responding to threats faster. This powerful tool allows for superior cross-layer detection and investigation on a single integrated platform.
We will also talk about and help organizations further strengthen their cybersecurity strategies by incorporating the Zero Trust (ZT) approach. The ZT security model goes one step further than traditional protection modes, treating every device, user, and network connection, inside and outside the organization, as a potential threat. ZT’s focus is on authenticating resources, users, and assets individually before they can access a company’s network.
Q: Why do organizations need to adopt better cybersecurity strategies?
We need to consider the current accelerated digital world and how it has provided easier ways to connect and increase productivity. The need for cybersecurity is more evident now than ever before, as more organizations and individuals rely on digital innovations to make their lives easier. And now, protecting their digital activities has become a priority.
Today, hybrid work and learning are a very important element in almost every organization and home in the world. These remote access points can create complexities within a network, which must be protected with the most sophisticated solutions and industry-leading cybersecurity strategies.
In addition, cloud migrations continue to accelerate the pace for businesses of all sizes. Its cloud workloads require more secure procedures and a strengthened digital infrastructure. The cloud has become a more powerful tool, but bad actors continue to find more vulnerabilities to exploit.
These are also accompanied by advances in AI and machine learning, IoT, 5G, automation and integration, which provide a lot of benefits and advantages. However, the adoption of new technologies for organizations means newer ways to produce cyberattacks. And this is where Trend Micro’s robust, multilayer solution comes into play on a single platform, such as the recently launched Trend Micro One.
These challenges are reflected in the latest figures in Trend Micro’s annual cybersecurity report for 2021, with more than 4 million email threats and more than 4.6 million URL victim attacks. detect and block all of Oman.
In addition, 700,000 malware attacks were identified and stopped. And as the country moved to remote work, Smart Home Network (SHN) solutions protected home devices and prevented 581,000 SHN events. Recent figures indicate that within the evolving threat landscape, organizations need to adopt multilayered solutions in order to protect their operations from more sophisticated cybercrime attacks.
Q: Can you tell us about Trend Micro One?
Trend Micro One is a unified cybersecurity platform with a growing list of ecosystem technology partners that enables organizations to better understand, communicate, and reduce cyber risks. This unified approach offers a continuous lifecycle of risk and threat assessment with attack surface discovery, cyber risk analysis, and threat mitigation and response. Trend Micro One is the perfect security console to counter modern threat actors and their stealth attacks in today’s digital age. Identifies, monitors, and profiles cyber assets in customer environments. It also analyzes risk exposure, the status of vulnerabilities, the configuration of security controls, and the types of threat activity. In addition, it also ensures preventive controls and takes swift action to mitigate risks and correct attacks on companies by leveraging Trend Micro’s intelligence on threats and risks.